Apple released a Project Red bumper for the iPhone 4/4S in support of the Aids campaign. Some people question why this was released with the new iPhone release expected soon. Though I would like to think everyone will upgrade to the new iPhone, the reality is the iPhone 4/4S may be offered at lower prices attracting buyers. People that buy the new iPhone will probably sell their current iPhone models so there should still be a customer base to purchase these bumpers.
Project Red Bumper for iPhone 4/4S
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